SwiftLabs Studio

Web design for doctors and medical practices

Someone looking for a practice wants to know three things: whether you treat their concern, when you are open and how to get an appointment. A website that answers that in the first screen takes a good share of the phone load off your front desk.

01

Hausärzte am Rathausplatz shows how three different sets of hours can sit side by side without anyone reading the wrong one.

The template puts appointment hours, walk-in hours and phone hours in one row, lists the in-house diagnostics with the year each device arrived, and explains in one sentence why there is no online booking.

Hausärzte am Rathausplatz - industry template, home page

Fictional brand, built template

Hausärzte am Rathausplatz is an invented practice, not a client engagement. The template is fully built - what it becomes for your practice grows out of your focus areas, your team and your hours.

See it live: Hausärzte am Rathausplatz

02

Most calls are about organisation, not medicine.

Opening hours, appointments, who is responsible - almost everyone asks that before anything clinical.

Technical terms, organisational details and sensitive decisions need clear language, calm design and a visible distinction between information and personal medical advice.

03

Orientation before the practice visit.

Patients need to see whether services, access and appointment route fit their situation.

Explain treatments

Specialisms are explained so a layperson can place them: what happens, how long it takes, what it is for.

Make people visible

Qualifications, team roles and genuine practice images create factual familiarity.

Clarify appointment routes

Online booking, phone, referrals and urgent-care notes are clearly separated.

04

The pages a practice runs on.

The structure reduces questions and supports people before, during and after the appointment decision.

  1. 01

    Treatments & specialisms

    Services are grouped by understandable concerns and medical focus.

  2. 02

    Medical team

    Fields, qualifications and responsibilities are clearly assigned.

  3. 03

    Practice & directions

    Rooms, hours, location and accessibility information support planning.

  4. 04

    Patient information

    Preparation, documents, insurance and aftercare details remain findable.

  5. 05

    Appointments & contact

    Booking routes and limits of online communication are explained clearly.

05

What a patient has to be able to look up.

Trust comes from details someone can look up and recognise again on site.

Qualifications

Specialist titles, fields and relevant training are attributed correctly.

Real contacts

Team, responsibilities and languages help patients understand the visit.

Current practice images

Photographs of the rooms and the people show a patient what is waiting on the day of the appointment.

Access in numbers

Steps, lift, door width, toilet - plus readable type sizes, sufficient contrast and operation without a mouse. Anyone who depends on it needs the measurement.

06

People search for a concern first and a name second.

The website answers those questions with content your practice has approved. The diagnosis stays with the appointment.

  • The appropriate specialty or practice for a health concern
  • Understandable information about an examination or treatment
  • An accessible practice with suitable hours and appointment route

07

How we work

After the order and a complete brief, your website is usually ready within a few days - built, hosted and online. The binding date is in your quote, because it depends on the scope. Changes after that are normally done within three working days.

  1. 01

    Inquiry & quote

    You describe your plans and get a binding fixed-price quote.

  2. 02

    Draft & build

    We develop the design and the SEO strategy and build your site from scratch.

  3. 03

    Go-live

    Your site is finished and goes online. You connect your domain with a DNS record - usually done in under five minutes.

  4. 04

    Ongoing care

    Depending on your plan we keep developing the site, install security updates and change or add content on request.

08

Doctors & practices: what a website costs.

That puts us above what you will read elsewhere while comparing. The difference is in the scope: structure and design are made for your company rather than taken from a template, copy and images we take from you or create ourselves, and the site is built so that Google and AI search can read and quote it. Work outside the packages is billed at €120 per hour, announced and approved before it starts.

What a website costs

The company website starts at €6,900 plus VAT, the website system with its own editing area at €14,900. After launch the site stays with us: €49 a month for hosting, updates, backups and monitoring - or €499 a month for full care, which includes ongoing changes, active SEO work and new content.

You get the binding fixed price for your project after a short call, usually within one working day.

09

Web design for medical practices in detail.

Doctors & practices: what does a website cost?
The company website starts at €6,900 plus VAT, the website system at €14,900. Hosting and care start at €49 a month on top. You get the binding fixed price for your project after a short call, usually within one working day.
How long until the website is online?
Usually a few days after the order and a complete brief; the binding date is in your quote. We do the building: structure and design come out of what you tell us rather than out of a questionnaire you fill in. From you we need company details, existing text and images and a sign-off - whatever is missing, we create.
Who changes copy and images later?
On the care plan at €499 a month you tell us and we do it, usually within three working days. If you would rather edit yourself, take the website system: it includes an editing area where you manage pages, images and whole collections without us.
What happens to our existing website?
It stays online until the new one is ready. We build in parallel on a preview link, carry over the content that still works, and redirect the old addresses to the new ones so Google and shared links still arrive. Your domain moves on the day you approve.
What content does a practice website need?
Typically treatments, team, hours, directions, appointment routes, patient information and required legal details. The exact scope follows the specialty and practice organisation.
Who checks medical claims?
We structure information and draft clear copy. The practice approves medical and professionally regulated claims before publication; we recommend specialist advice for legal questions.
Will we be found for our town?
The site gets the foundation for it: clean structure, fast loading, marked-up practice data and content that genuinely answers your patients' questions. For "doctor near me" searches your Google Business Profile also carries weight - we tell you what belongs in it.
Do we need online appointment booking?
If you run a booking system, we integrate it. Where there is none, the appointment stays on the phone: a form with a free-text field collects health data under Article 9 GDPR, and that weighs more than the saved call. The site then states when the front desk answers.
Does a practice website have to be accessible?
We build it that way: readable type sizes, sufficient contrast, operation without a mouse - and instead of the word accessible, the actual figures for steps, lift and toilet. Some of your patients depend on exactly those numbers; the rest read them as care.