SwiftLabs Studio

Web design for hospitality and stays

Guests decide within seconds whether a place suits them. A good stay website shows rooms, location and atmosphere credibly, makes availability clear at a glance and leads straight to booking.

01

A guest compares several places at once.

People comparing decide on the photos and on whether the room is available.

Guests compare several places in parallel across platforms. Winning them over takes strong, honest photography, clear room information and a booking path that never stalls.

02

From first impression to booking.

First someone has to picture the room. After that, nothing may stand between them and the booking.

Make rooms tangible

Categories, amenities and angles give an honest picture of every room or unit type.

Show location and atmosphere

Surroundings, access and the property itself build trust before the guest books.

Simplify booking

Availability, date ranges and the enquiry or booking route are reachable without detours.

03

Structure follows the guest journey.

Navigation follows the decision path from first interest to confirmed booking.

  1. 01

    Rooms & categories

    Room and unit types are clearly distinguished by amenities, size and occupancy.

  2. 02

    Amenities & service

    Breakfast, wellness, parking and further services are visible at a glance.

  3. 03

    Location & surroundings

    Directions, surroundings and nearby attractions support trip planning.

  4. 04

    Photo gallery

    Genuine photography of rooms, shared spaces and exteriors conveys atmosphere.

  5. 05

    Availability & booking

    Date range, occupancy and the booking or enquiry route are integrated directly.

04

Reliability before arrival.

Guests book more easily when expectation and reality visibly match.

Genuine photography

Current, unedited images of rooms and property set realistic expectations.

Reviews

Embedded guest reviews from established platforms support the property's own presentation.

Current availability

Calendar and occupancy status stay current and consistent with external channels.

Clear directions

Arrival information, parking and on-site contacts are easy to find.

05

Guests search stay, location and dates.

The website answers these questions directly and leads straight to a booking enquiry or confirmation.

  • A suitable stay for a particular occasion or trip purpose
  • Accommodation in a particular location or region
  • Availability for a specific date range

06

How we work

After the order and a complete brief, your website is usually ready within a few days - built, hosted and online. The binding date is in your quote, because it depends on the scope. Changes after that are normally done within three working days.

  1. 01

    Inquiry & quote

    You describe your plans and get a binding fixed-price quote.

  2. 02

    Draft & build

    We develop the design and the SEO strategy and build your site from scratch.

  3. 03

    Go-live

    Your site is finished and goes online. You connect your domain with a DNS record - usually done in under five minutes.

  4. 04

    Ongoing care

    Depending on your plan we keep developing the site, install security updates and change or add content on request.

07

Hospitality & stays: what a website costs.

That puts us above what you will read elsewhere while comparing. The difference is in the scope: structure and design are made for your company rather than taken from a template, copy and images we take from you or create ourselves, and the site is built so that Google and AI search can read and quote it. Work outside the packages is billed at €120 per hour, announced and approved before it starts.

What a website costs

The company website starts at €6,900 plus VAT, the website system with its own editing area at €14,900. After launch the site stays with us: €49 a month for hosting, updates, backups and monitoring - or €499 a month for full care, which includes ongoing changes, active SEO work and new content.

You get the binding fixed price for your project after a short call, usually within one working day.

08

Web design for accommodation in practice.

Hospitality & stays: what does a website cost?
The company website starts at €6,900 plus VAT, the website system at €14,900. Hosting and care start at €49 a month on top. You get the binding fixed price for your project after a short call, usually within one working day.
How long until the website is online?
Usually a few days after the order and a complete brief; the binding date is in your quote. We do the building: structure and design come out of what you tell us rather than out of a questionnaire you fill in. From you we need company details, existing text and images and a sign-off - whatever is missing, we create.
Who changes copy and images later?
On the care plan at €499 a month you tell us and we do it, usually within three working days. If you would rather edit yourself, take the website system: it includes an editing area where you manage pages, images and whole collections without us.
What happens to our existing website?
It stays online until the new one is ready. We build in parallel on a preview link, carry over the content that still works, and redirect the old addresses to the new ones so Google and shared links still arrive. Your domain moves on the day you approve.
What content does a stay website need?
Typically room categories, amenities, location, a photo gallery, reviews and a direct booking or enquiry route. The exact scope follows the property type and audience.
Do you connect our booking system or channel manager?
Yes, we connect existing booking systems or channel managers via widget or interface - or a clear enquiry route if you confirm manually.
Will we get booked directly instead of through the platforms?
Partly, yes: every direct booking saves you the commission. For that the site needs the same comfort as a platform - current availability, clearly distinguished room categories, honest photography and a booking route without a detour. The platforms keep bringing reach, your own site brings the margin.
How do we keep rates and availability free of contradictions?
By having them come from one source. Where a channel manager runs, the site pulls dates and rates from it. If you confirm manually, the site asks for dates and occupancy and states the response time, so nobody enquires twice.
Do we need more than German?
As soon as a meaningful share of your guests comes from abroad, yes. English is the standard case; further languages follow your source markets. Multilingual support is included from the company website package upwards: its own addresses per language, translated navigation and the markup that makes Google serve the right version.